Communications and Engagement Support

The communications and engagement team collaborates with units across the college to support strategic communication needs.Ìý

We set the tone, voice and vision for the college, ensuring the unique strengths of our departments are reflected in CMDI’s overall value to our students, alumni, friends, partners and community members.Ìý

Through our partnerships, we create content that informs, influences and inspires while creating positive impact.Ìý

How we support the college

Storytelling

Our team’s storytelling priorities are driven by a content strategy designed to celebrate and amplify the college’s value proposition and key priorities. We also liaise with the university’s communication and PR teams to help your voice reach your audience.

  • CMDI Now print and digital magazine
  • CMDI Today newsletters
  • Email campaigns
  • Event planning
  • Executive talking points
  • Advertising
  • Press releases/tip sheets
Design

We create clear, consistent, on-message designs across media to support key college priorities.Ìý

  • Department, center, lab and unit websites
  • Digital screens
  • Canva templates
  • Logos, including CMDI wordmark
  • Print materials
  • Swag/promotional items
Photography and video

We work closely with you to understand program needs and recommend multimedia assets that help your message stand out in a crowded landscape.Ìý

  • Portraits
  • Promotion and marketing
  • Event coverage
  • Campus/architecture capture
Social media
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Full list of college social accounts

We amplify departmental messaging and provide limited consulting on best practices for account management.Ìý

  • Instagram
  • LinkedIn
  • Facebook
  • Twitter

Rebranding support

The communications and engagement team has a library of resources to help faculty and staff manage the transition as the college becomes CMDI. Here are some steps community members can take to help amid the rollout of the new college identity.Ìý

  • Order .
  • Update personal social media to reflect the new college name (and department name, if applicable). This may include, for instance, any mention of the college on your LinkedIn.
  • Update newsletter templates for departmental communications you/your team manage. Updated logos are available from the communications team.
  • Update center/lab/research websites you manage outside of the colorado.edu domain. (This is you if your URL ends in .org, for example. Contact the communications team if you manage such a site and have not received guidance on how to do so.) However, most Colorado pages will be updated by the communications team in collaboration with the owners of those pages.
  • Work with students to update organizational social media accounts and websites (i.e., campus publications, groups like TEDxCU, etc.).

Your @colorado.edu email address will not change as a result of the rebrand, but you will need to update your signature. Please follow to ensure messages from the college have a clean, consistent presentation. Note that the signatures do not include logos, which can render incorrectly or impede message delivery.

via the communication and engagement team's Basecamp. This kit contains lockups (featuring the interlocking CU and full college name) and CMDI wordmarks, along with guidance on which is most appropriate for a particular project.Ìý

To request high-resolution logos for print use, contact the communications and engagement team.Ìý

How to engage with us

A few key things to keep in mind when working with the communications team:

TimingÌý
ÌýFour to six weeks’ notice is requested for most projects. (For events, which are more complex, four months’ notice is requested.)Ìý

We understand that last-second opportunities may arise; we will attempt to support late requests but priority will be given to projects already in the queue.Ìý

DetailÌý
ÌýPlease provide as much detail as possible when filling out the project request form.Ìý

This ensures more efficient kickoff meetings and allows us to more quickly meet the project deadline.

Budget
ÌýBe prepared to discuss budget needs and speedtype(s) when kicking off the project.Ìý

Depending on the project, costs may include printing, mailing/distribution, shipping, and so on.

Resource Library

Meet the team

Work with us

Contact the CMDI Communications and Engagement team by using the form below.

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